Once Upon a Brand.
There are stories everywhere, but a fable is more than just a story. There’s always a moral to a fable. A reason to care. It’s no coincidence that the most effective branding and advertising are the ones that make a meaningful connection with the audience.
The single most important thing any company or organization has is its brand. That’s what determines the direction, tone, feel, content, vision, and execution of every message that is delivered.
This is a team that works diligently, ingeniously, and tirelessly to solve problems. Our work has influenced countless people, driven extraordinary sales, and has been recognized by virtually every major award show, including a recent Emmy win.
Team
Kate Carpenter
Creative Director
Sheryl Sulouff
Director of Media
Jessica Diaz
Senior Project Manager
Hilda Hosseini
Junior Art Director
David Neale
Founder + CEO
Connie Mattox
Director of Research
Jessica Collins
Senior Brand Strategist
Sara Marsden
Senior Marketing Specialist
Kaleigh Brown
Intern
Chris Johnson
Director of UX
Rachna Gupta
Senior Research Analyst
Whitney Asher
Senior Brand Strategist
Capabilities
Research
Interviews, Focus Groups, Surveys, Brand Audit, Ethnographics
Strategy
Research & Analysis, Target Identification, Marketing Plan, Brand Strategy
Messaging
Key Messages, Core Values, Positioning, Tagline, Brand Tone & Voice
Visual Identity
Logo Design, Color Palette, Typography, Style Guide
Digital
Web Design, Content & Copywriting, Web Development, Social Media, UX
Advertising
Print, Digital, Broadcast, Outdoor, Non-traditional, Sales Materials
Film & Video
Brand Films, Online Videos, Concepting, Writing, Shooting, Editing
Media
Media Strategy, Planning, Buying, and Analytics
Team Experience
