Once Upon a Brand.
There are stories everywhere, but a fable is more than just a story. There’s always a moral to a fable. A reason to care. It’s no coincidence that the most effective branding and advertising are the ones that make a meaningful connection with the audience.
The single most important thing any company or organization has is its brand. That’s what determines the direction, tone, feel, content, vision, and execution of every message that is delivered.
This is a team that works diligently, ingeniously, and tirelessly to solve problems. Our work has influenced countless people, driven extraordinary sales, and has been recognized by virtually every major award show, including a recent Emmy win.
Team
Sheryl Sulouff
Director of Media
Kaleigh Brown
Intern
Kate Carpenter
Creative Director
Jessica Diaz
Senior Project Manager
Hilda Hosseini
Junior Art Director
Chris Johnson
Director of UX
Whitney Asher
Senior Brand Strategist
Jessica Collins
Senior Brand Strategist
Connie Mattox
Director of Research
Rachna Gupta
Senior Research Analyst
Sara Marsden
Senior Marketing Specialist
David Neale
Founder + CEO
Capabilities
Research
Interviews, Focus Groups, Surveys, Brand Audit, Ethnographics, Topline Insights,
Brand Strategy
Strategic Analysis, Target Identification, Brand Strategy, Brand Architecture, Creative Briefs
Messaging
Key Messages, Core Values, Positioning, Tagline, Brand Tone & Voice, Brand Tenets, Customer Journey
Visual Identity
Logo Design, Color Palette, Typography, Style Guide, Digital Brand Guide
Marketing Strategy
Full Marketing Plan (Advertising, Social Media, Email, Website, Content, Blog, etc)
Advertising
Print, Digital, Social, TV, Radio, Outdoor, Non-traditional, etc
Media Planning + Buying
Media Strategy, Planning, Analysis, Buying, Paid Search, etc
Content
Copywriting, Blog Writing, Podcasts + Webinars, Photography, Illustration, etc
Website
UX/UI, Testing, Design, Development, Content, SEO
Social Media
Social Media Kit, Content Creation + Management
Graphic Design
Brochures, Business Cards, Letterhead, Sales Materials, Direct Mail, Signage, Presentations
Film + Video
Concepting, Script Writing, Production, Post-production, Brand Films, Videos, etc
Team Experience
